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Maximise the profitability of your property with Banus Rentals: The dynamic pricing strategy

The profitability of a property as a holiday rental can be significantly optimised through the use of a dynamic pricing strategy. At Banus Rentals, we have implemented a system that continuously adjusts prices based on a detailed analysis of factors such as competition, market demand and occupancy trends. This combination of artificial intelligence and human analysis allows us to offer rates that maximise both occupancy and revenue. In addition, our platform, with an extensive presence in more than 30 channels and a high percentage of direct bookings, ensures optimal visibility for the properties we manage. If you are interested in finding out how this strategy could benefit your property, we invite you to contact us for a personalised analysis.

If you are thinking of monetising your property as a holiday rental, there is one key factor you need to consider: dynamic pricing. At Banus Rentals, we have perfected this technique to ensure that every property reaches its maximum earning potential, and we want to share with you how we do it and why it is one of our key strengths.

What is dynamic pricing?

A dynamic pricing policy involves adjusting the rental price of a property based on an ongoing analysis of various factors, such as competition, market demand, occupancy trends, and more. Unlike a fixed price, this strategy allows us to maximise both the occupancy and profitability of each property.

At Banus Rentals, we combine human analysis with artificial intelligence to ensure that every pricing decision is backed by robust and current data. Our team of experts review competitor pricing on a daily basis, while our AI-based revenue management software analyses hundreds of price and occupancy data. All this translates into competitive prices that ensure a perfect balance between occupancy and profitability.

Why Banus Rentals?

If you are evaluating different options to manage the holiday rental of your property, here are some of the reasons why Banus Rentals stands out:

More than 55% of direct bookings on our website: Thanks to our optimised platform, more than half of the bookings are made directly on our website, which reduces commissions and increases net income for owners.

Presence on more than 30 platforms: Our hotel software allows us to market properties on more than 30 different platforms, ensuring wide visibility and a high level of occupancy.

Dynamic pricing strategy: As mentioned above, this is one of our biggest advantages. We adapt prices to market conditions in real time, thus guaranteeing the best possible rate for each night.

Get a customised profitability exercise

If you would like to find out how you could increase the profitability of your property using our dynamic pricing strategy, we invite you to get in touch with us. We will be happy to conduct a customised analysis for you.

For more details, we invite you to watch the video where Jesús García, CEO of Banus Rentals, explains in detail how our dynamic pricing policy works and how it can benefit you.




With Banus Rentals, you can rest assured that your property will be in the hands of experts who are dedicated to maximising your income while providing you with a transparent and efficient service.


Maximise the profitability of your property with Banus Rentals: The dynamic pricing strategy

Our proposals

Puerto Banús - Jardines de Ventura del Mar

Puerto Banús - El Embrujo

Estepona - Granados del Mar

Enjoy fresh fish and sea side rice dishes at Los Mellizos Marbella

Los Mellizos are a group of restaurants throughout the province of Malaga. Los mellizos Marbella, located on the promenade, is the perfect place to try one of those famous seaside rice dishes 


Real Club de Golf Guadalmina

The Guadalmedina Golf Club hosts the 2020 Andalusian Open. This course was inaugurated in 1959 and nowadays it has more than 2000 members of 17 nationalities. It has two 18-hole courses and a 9-hole par 3 course, and offers the best social life on the Costa del Sol. In its facilities we can find a tennis and a paddle court, a café, a swimming pool and a stick room, as well as a 40-player driving range with chipping and practice bunker and putting Green.

Popular place with good 'tapas' in El Estrecho.

Tavern with more than 60 years of history, which stands out for its spectacular tapas of typical Andalusian food. You can't leave Marbella without tasting their fried anchovies, pil pil prawns and homemade meatballs.
This restaurant is located in the old town of Marbella and it is one of the best options if you are looking toe at well and cheaply.

Policia

Taxi

Atalaya Golf & Country club

Atalaya Golf & Country club has two of the best golf courses in Marbella, The Old Course and the New Course, located just 5 minutes from the city center. The Old Course was designed by Bernard von Limburger and offers magnificent views of the Mediterranean Sea, it is also characterized by having high greens and being ideal for walking. The New course offers spectacular views of the Mediterranean Sea too and is ideal for playing golf with peace of mind, this course requires a lot of precision from the tee. It also has in its facilities a training area where players can train at all times.

El Cordobés, Best ' espetos' in the city center of Marbella

It is one of the most recommended restaurants in Marbella, its cuisine stands out for the tipical fried fish, you have to taste its sardines and the bay squid. In El Cordobés you will find fresh fish of very good quality.
You can find this restaurant in the old town of Marbella. We recommend you to go first thing in the morning if you don't want to leave without tasting it.

Urgencias médicas

Shopping in Marbella

Marbella is known worldwide for glamour and luxury, as well as being one of the best beach destinations on the Costa del Sol with spectacular cuisine. For this reason, in this city there are not only shops selling traditional products, but in its streets you can also find fashion world-famous boutiques such as Dior or Valentino.

Shopping in Marbella is another good activity that you can do on your visit to this fantastic city and that makes the sun and beach holidays already perfect. Walking through the city markets, falling in love with exclusive brands in Puerto Banus, spending the day in shopping centres and buying traditional products and souvenirs in the charming shops of the old town are many of the plans you can make. We give you some ideas for shopping in Marbella and being always cool.

Where to eat?

Marbella is one of the most amazing cities on the Costa del Sol. Blessed with more than 320 days of sunshine a year, it is one of the favorite cities to visit due to its exclusive lifestyle, culture, and gastronomy.

Marbella is located on the west side of the Costa del Sol and concentrates a wide selection of restaurants. The city is more than the sun and the fun, the yatches and the luxury shops,  but a gastronomic gem and home to some of the most prestigious restaurants rewarded with Michelin stars. 
Do not miss the best traditional tapas in Marbella Old Town, beach front dining spots, the typical Malaga fried fish, espetos or creative fushion dishes that capture the senses of Andalucía.


Discover the best restaurants of this culinary paradise. Here we offer some recommendations about where to eat in Marbella.

Traditions and festivals

Marbella hosts many interesting traditions and fairs. Many of them have a strong religious origin but with an intense Andalusian flavour, full of joy and colour.

Many of these celebrations take place all throughout the year particularly in summer, when the city welcomes a large number of foreign visitors. People walks along the nicely decorated narrow streets, dressed in their elegant striking flamenco dresses enjoying singing, dancing and having "tapas"


Beach Clubs

The Costa del Sol, worldwide know for its more than 320 days of sunshine a year, its long sandy beaches and its spectacular gastronomy,  which makes this area the favorite of many people to spend a good holiday. And Marbella is no less, its kilometers of beach, its luxury port and its great gastronomic offer has made this city the favorite for thousand of visitors to spend a season in Spain.

We all love the idea of spending a holiday sunbathing while sipping a good cocktail, and in Marbella there are many beach clubs where we can get that VIP experience.
There are clubs for families, to spend a holiday or disconnect, but they are all lovely. You can enjoy a place to eat and have a cocktail on a comfortable white lounger, with spectacular views and the best background music.

There are so many choices that iit is hard to decide were to go. We madde a selection with some of the best Beach Clubs in Marbella.


Kids in Marbella

If you are looking for a stylish getaway and fun for all the family, Marbella is the right place. Wonderful beaches, fantastic weather and wealth of things to do, makes this place the perfect destination.

Check some of the activities to do with kids in Marbella,


Golf

Marbella is the perfect location for a large number of visitors delighted by the warmth of its climate, beautiful beaches, natural surroundings and culinary offer.

The town is one of the most attractive destinations for Golf Lovers, it has the largest number of golf courses in Continental Europe and 15 o the highest quality courses, where many international golf events have been held.

Discover our selection.


Nightlife

Marbella is world famous for its glitzy image and glamorous nightlife. The most elegant clubs are located in Puerto Banus and on the Golden Mile . Each year hundreds of visitors come to Marbella for its exclusive nightlife, its splendid beaches and its climate.

The most elegant nighclubs are located in Puerto Banus and the Golden Mile. Nightlife in a place like this is vibrant and lively, especially during the summer season, and the list of clubs, bars and discos is endless.  Marbella also hosts one of the most famous and spectacular festivals: Starlite, a music festival that has been held in summer since 2012 and which is positioned as the longest lasting festival. During 50 days music, culture and gastronomy coexist in a single space.

During the high season, parties can be enjoyed seven nights a week in Marbella. International and famours DJ's, such us David Guetta, Paris Hilton or Bob Sinclair  will appear at the most renowned clubs and hip rooftop bars that are open from dusk til dawn.

Here is a selection of some of our favourite places. It is time to party!



Magna Marbella Golf

It is a 9- hole course that combines easy with the difficultly to make it suitable for all levels. Magna is located two kilometers from Puerto Banus. Its course is spectacular and the psychological part plays a very important role.

Los Naranjos Golf Club

This course combines golf with the environment, it has large rolling greens, wide fairways and water plays a in several holes. It has 18 holes suitable for all handicaps.

La Quinta Golf & CC

Quinta Golf & CC has 27 holes and has 3 different game combinations and is adapted for rain. This course is one of the most reputable of the Costa del Sol and is only five minutes from Puerto Banus. It has a SPA, a Children´s Club and the restaurant of its Club House has sea views.

Marbella Golf Country Club

Course with 18 holes, with wide and undualatings greens. Its first nine holes need precision, although players have to be careful with the 11th hole. In the facilities of the Club House you will find a golf academy, tennis school and a restaurant where you can enjoy a delicious menu in a comfortable and relaxing atmosphere.

Santa Clara Golf

Santa Clara Golf Marbella golf course, which consists of 18 holes par 71. This course is considered one of the best on the Costa del Sol and is one of the quality fields of Marbella and is located a few minutes from the city center. The field is mostly flat although hole 8 goes up to the highest point of the course.

News Café

News Café is one of Marbella's trendiest nightclubs with many live performances. Its luxury and elegant atmosphere attracts many celebrities and their fans who decide to spend a night out in this place. From its terrace we can enjoy views of the spectacular yachts in Puerto Banus.
Marbella has everything for party lovers to spend the best nights of their lives. More and more people decide to enjoy the Marbellí night in the best nightclubs in the area and the most famous and spectacular beach clubs on the Costa del Sol. Decide on one of these nightclubs and plan your holiday full of partying. Discover where to stay in one of the best areas of Marbella.

Pangea

Pangea is the most coveted place in Marbella, it is located in Puerto Banus and offers spectacular panoramic views of the port. This club brings together all the international socialite to enjoy an exclusive night out and, in recent years, it has become very famous for organizing the best parties in Marbella. 

Marbella playgrounds.

Parks in Marbella are ideal for those who visit this area with kids. Many of them are located in extensive green areas with skating rinks and playground areas..
We recommend the Parque de la Constitución, with wonderful gardens and a colourful play area that makes visiting this park one of the must-do activities with children in Marbella.



Olivia Valére

It is a luxurious, exclusive and glamorous nightclub in Marbella. Its decoration with hybrid replicas of the Mosque of Cordoba and the La Alhambra of Granada, as well as the music and its comfortable armchairs, makes this club one of the best in Marbella to drink and dance with the celebrities you can find there.

Enjoy the pool

Children love to play and having fun. and a day at  the pool is perfect for that. They will enjoy diving, playing and meeting other kids. 

The Suite

Marbella's most seductive night club,  The Suite is one of the meeting places of the celebrities in Marbella, famous for its modern and elegant style inspired by Studio 54 in Manhattan.

Trocadero

Trocadero Estepona, an exclusive beach club located in Playa del Ángel, in front of the Estepona promenade. Features large,magnificent terraces, swimming pool, hammock service, cocktail bar and and specilized area to enjoy Japonese cuisine

Ocean Club

Ocean Club is a beach club, but there is no beach! Located right next to Puerto Banus it is famous for its amazing champagne parties. Ocean Club is perfect for party lovers, but if you prefer something more exclusive and quiet, this beach club in Marbella has a more relaxed VIP area where you can get a fantastic massage.
This beach club offers luxury, glamour and style in its 9,000m2, being one of the largest beach clubs in Europe. In the center there is a huge saltwater pool and very comfortable sun loungers where you can enjoy spectacular views.

Semana Santa

The celebration of Holy Week in Marbella is one of the most important events of Marbella's cultural activities, being a popular religious celebration of great importance among the population. 

Markets

Marbella Craft Market
On Sundays in the Puerto Deportivo Virgen de Carmen you can find small stalls with handmade products that are perfecto to take as a souvenir or to make a different gift. 
Ecological Market
On the first and third Saturdays of the month is held the Marbella Ecological Market where you can buy quality products and completely ecological. 
Street Market in Puerto Banus
Held every Saturday from 09h00 to 14h00 near the Bull Ring.

Puerto Banús Corte Inglés

It is one of the most spectacular shopping centres of this Spanish chain. Here you can find a large number of clothing, cosmetics, shoes and accessories brands. In it you can make your purchases whatever your budget. Here you can do your shopping whatever your budget is.

Lobito de Mar, the 'urban beach bar' by Dani García

Located on the Golden Mile, Lobito de Mar is an urban chiringuito, a beachless beach bar, restaurant and a seafood tapas bar. Led by Dani García, one of the most internationally renowned Andalusian Chef who, after achieving three Michelin stars, intends to bring his cuisine to the world. 

La Sala by the Sea

Located in one of the best areas of Puerto Banus, La Sala by The Sea is a beach club in which to spend an unforgettable experience while relaxing in its beds and taking a bath in its pool and jacuzzi.
This Thailand-inspired club features three bars and a restaurant where you can enjoy its stunning cocktails while listening to the best chillout music. On the weekends you can enjoy a different atmosphere dancing to funky music by some DJs who willbe playing live music.
Now that you know about the best beach clubs in Marbella, you only have to choose the perfect accommodation to come and enjoy this city in style. Discover the best selection of accommodation in Puerto Banus that will make your holidays perfect.

The best churros filled with chocolate!

Who can beat that!  We reccomend  churrería Ramón, located at the famous Plaza de los Naranjos. This stablishment is well known for its delicious "porras". A place you cannot miss. 

Enjoy the dinner and shows of Mamzel Marbella

Mamzel Marbella is part of the Casanis group and it is a spectacular restaurant oriented in the luxury of Paris and New York located on marbella's Golden Mile. It has several environments that invite you to enjoy the gastronomy. This restaurant fuses modernity, sophistication and exostism and it is ideal for dining and enjoying with the shows it offers live.

Old Town

The Old Town of Marbella is one of the most beautiful areas of the city and one of the most charming. The streets in the centre are ideal for shopping in a traditional and quiet atmosphere and where you can try and buy the most typical products of the city. If you need to continue shopping, go to Avenida Ricardo Soriano and Avenida Ramón y Cajal, you will surely find what you are looking for.

Tibu Banus

Tibu is one of the most famous clubs in the world for performing live with the best international DJs. It is one of the places chosen by celebrities and the fashion elite to spend an incredible night in Marbella. It has the Rooftop restaurant to start the night and finish it off with a night out dancing under the stars of Puero Banus sky.

San Bernabé

The Marbella Fair, -Feria de San Bernabe-,  takes place every June in Marbella. This fair is in honor of the city's patron saint San Bernabé and is a must see while in Marbella.

Japonese - mediterranean fusion cuisine at Takumi

This Japanese restaurant is one of the best places to eat in Marbella and a reference point of Japanese food in the whole the province and which appears in the Michelín Guide. In addition, it also has for the Certificate of Excellence awared by Tripadvisor fot the third year in a row. Some of its star meals are the miso soup, the spicy tuna tartare, the spectacular nigiris or the prawn salad in tempura.
Let yourself fall in love with Japanese food just a few steps from Marbella Parque de la Constitución.

Visit the famous Pizzeria Picasso at Puerto Banus

Pizzeria Picasso is one of the most famous Italian restaurants in Marbella. Enjoy a meal with your friend or a special celebration with the family enjoying its delicious pizzas and spectacular cocktails.

Aqwa Mist

It is another of the best clubs located in Marbella. This nightclub is very popular in Puerto Banus, the most exclusive area of Marbella. It is popular due to famous footballers and rappers who decide to party there. It has a state-of-the-art sound and lighting system. In this club we can find VIP areas, private bars, terraces, waterfalls and even jacuzzis. There are many artists who have performed live at this nightclub, such as NEYO, Chris Brown and TYGA. 

Cruz de Juanar

According to the legend, sailors placed the cross on the Sierra Blanca many years ago after being saved from a dense fog in the sea. Every 3rd of May at dawn, Marbella people pilgrimage to the Cruz de Juanar, where a Mass is held. The Iron Cross of Juanar is located in an ideal place to enjoy a beautiful view of Marbella and its entire coast.

Padre Beach

Playa Padre is a beach club located in El Cable, one of the best beaches in Marbella. Surrounded by tropical palm trees, skulls, golden sand and blue waters, this beach club is decorated in typical Mexican décor. In Playa Padre you can enjoy a day at the beach by drinking its exotic cocktails and tasting its spectacular Mediterranean food with a Mexican touch.
In the afternoon, this beach club becomes one of the best party places with musical performances by great artists. Everyone who goes there for the first time repeats.

Start the night at Mosh Fun Kitchen

This restaurant is perfect to start the evening, its fusion cuisine and its design with its own identity and its exclusive cocktails have made it one of the most recognized restaurants in the City. In addition, its Eat, drink, party, repeat concept was a new way to enjoy the Marbella night.

Aurora Beach-bar, delicious fresh fish by the sea

It is one of the most famous beach bars in Marbella. Located next to Puerto Banus, this restaurant offers delicious fish and rice meals in a warm and sophisticated environment. It is the perfect place to enjoy quality gastronomy and the sun and the beach of Matbella.

Seasonal andalusian haute cuisine at Skina Restaurant

We finish in style showing you the restaurant that, as well as Lobito de Mar, can be found in La Guía Michelín since 2008. Its cousine fuses traditional Andalusian food with creativity and avant-garde, creating unique and sophisticated meals. Accompany your select menu with one of the wines that you can find in its restaurant.


Puerto Banus fashion brands

Puerto Banus is a nautical port known worldwide for the luxury that we can find there. Shopping in Puerto Banus is a must that you cannot miss.  Find the latest collections from the most internationally renowned fashion boutiques in more than 100 luxury brands in Puerto Banus such as Louis Vuitton, Dior or Gucci.

A ride along the promenade and ice cream afterwards?

Have an incredible evening hiring a buggy or segway and go for a ride along the coast. There are special Segways just for children even for the little ones.

The best cider at Sidrería Manolo

This cider house located in Nueva Andalucia,  is the best place in Marbella  to enjoy a good cider. Handwritten menu with the best available fresh products.Don't miss it!

La Cañada Shopping Centre

It is probably the best and the largest shopping centre in the area. Here you can find shops of almost all kinds of fashion brands, a wide range of food, supermarkets, cinemas, bowling alleys, gyms, animal shops or DIY shops. Going to Cañada Shopping Centre is a perfect idea to do Christmas shopping or to spend a day with the family.

Spend the day at the beach

Catching shells, making sand castles, playing with the waves and enjoying the sun.... there's lots of options to ensure a great day at the beach. .
We recommend you Puerto Banús beach, is clean and not so deep, so the kids can play safely in the water. 

Virgen del Carmen Festivity

The feast of Virgen del Carmen, the patron saint of fishermen, is celebrated on July 16. In Marbella this day is celebrated with special affection, as the Virgin is the patroness of the city. The procession takes place between the fishing port and Puerto Banus and then the statue is carried into the sea, to bless the waters. 

La Cabane

La Cabane was the first beach club to be created on the Costa del Sol. This club is one of the most elegant and sophisticated places in Marbella. It is the ideal place to rest and relax looking at its panoramic views of the Mediterranean Sea. Its cabins, beds, VIP areas, direct access to the beach and its show cooking restaurant are the things that make this club a unique place.
Many celebrities didn't want to miss the experience, so don't miss it!

Family fun

Do not miss Aquamijas water park with lots of great slides an activities, live the wildest experience in Selwo Aventura or visit the Tivoli World theme park. Great experiences for kids and adults!

Funky Buddha

This club is recognized as another of the best nightclubs in Marbella. Its velvety and plush decoration gives the club an elegant style of mystery and exclusivity. Funky Buddha Marbella is also one of the favorite places for the most famous places to party in Marbella and there are many visitors who decide to spend a unique night out here.

Experience Boho Dining

Executive Chef, Diego del Río brings his haute cuisine and Michelin Star experience to embody the Boho Club philosophy and offer the very finest of quality and creativity.  Boho Restaurant offers an unparalleled service within a wonderfully informal and hippie-chic environment. Creating gastronomic experiences with seasonally changing menus.

Nikki Beach

This beach club located just ten minutes away from the center, is located on one of the best beaches in Marbella and is one of the best places to enjoy luxury leisure activities.

Nikki Beach has become one of the best beach clubs in Marbella for organizing themed and original parties. From its VIP terrace you can enjoy spectacular views and relax in its beds by the pool.

In addition, in the restaurant you can choose the best dishes from different parts of the world. Music, luxury and gastronomy will make you spend an unforgettable day at Nikki Beach.

Roam the charming Marbella Old Town

HISTORIC CITY CENTER

Scientists have found remains that the area was inhabited since the Paleolitic and Phoenician eras and it was only on the 6th century when the city was taken by the Arabs.It is thought,  the name is derived from what the Arabs called Marbal La, during the Islamic rule. At this time, int the 10th century, the Moors built many lighthouse towers along the coast which are still standing today as well as a citadel, an Alcazaba and a wall to protect the town.

Around 1485, Marbella passed on to the hands of the Christians and the city was entitled capital of the region, it was then when the famous Plaza de los Naranjos was built.

To protect the inhabitants of Marbella from Mediterranean pirate raits, the San Luis fort was constructed in 1725, and later destroyed by the French during the end of the Peninsualr War, and its remains can be seen in the gardens of the Hotel el Fuerte.

In the 19th century, Marbella started to grow more rapidly and  expands beyond the historic old town.



Roam the charming Marbella Old Town

In Marbella old Town, a maze of narrow cobbled streets invites you to get lost and enjoy the colours and smells of its fachades, restaurants and bars.

Discover the wonders of Marbella Old Town

There many hidden secrets in Marbella Old Town, such us churches, museums chapels, castles, walls and stately homes

Puerto Banús - Marina Banús

Puerto Banús - Las Gaviotas

Puerto Banús - Medina Garden

Puerto Banús - Andalucía del Mar

Puerto Banús - Playas del Duque